rooted in research, driven by people, told through systems….
My Role: UX designer
Developed and validated error-handling.
Aligned backend logic with user-centric needs.
Empowered users to resolve system failures efficiently.
My Role: UX/UI Designer
Crafted and implemented a new UI strategy to improve usability.
Built and maintained a complex design system for consistency.
Optimised complex user flows for smoother navigation.
My Role: UX/UI Designer (end-to-end design)
Drove user-led product shift through research and testing.
Designed modular, scalable UX where wellness met fintech, supporting multi-craving features.
Boosted retention with accessible experiences.
My Role: UX Designer
Developing an AI-powered tool to personalise news content based on user context.
Implementing AI-driven solutions to verify news, aiming to reduce the spread of fake news and increase trustworthiness.
A quick glimpse into my work as a visual designer, offering context to my design background without diving into the full process.